{"id":141818,"date":"2019-06-12T04:30:02","date_gmt":"2019-06-11T20:30:02","guid":{"rendered":"https:\/\/www.gsmarena.com\/amazon_dethrones_apple_as_most_valuable_brand_in_the_world-news-37520.php"},"modified":"2019-06-12T04:30:02","modified_gmt":"2019-06-11T20:30:02","slug":"amazon-dethrones-apple-as-most-valuable-brand-in-the-world","status":"publish","type":"post","link":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/2019\/06\/12\/amazon-dethrones-apple-as-most-valuable-brand-in-the-world\/","title":{"rendered":"Amazon dethrones Apple as most valuable brand in the world"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cdn.gsmarena.com\/imgroot\/news\/19\/06\/amazon-top-brand\/-184x111\/gsmarena_000.jpg?resize=184%2C111&#038;ssl=1\" width=\"184\" height=\"111\" hspace=\"3\" alt=\"\" border=\"0\" align=left style=\"background:#333333;padding:0px;margin:0px 4px 0px 0px;border-style:solid;border-color:#aaaaaa;border-width:1px\" data-recalc-dims=\"1\" \/> <\/p>\n<p>Amazon is now the world&#8217;s most valuable brand, unseating Apple and Google, and ending the 12-year run of technology brands atop BrandZ&#8217;s list. Amazon was the third most valuable brand in 2018, behind Apple and Google but rose to the top thanks to a 52% year-on-year increase in value.<\/p>\n<p>Amazon&#8217;s brand is now valued at $315B, while Apple and Google are neck and neck at $309B. Microsoft sits firmly in fourth with an estimated brand worth of $251B.<\/p>\n<p>It&#8217;s important that we differentiate between most valuable brand and largest company by market cap. Microsoft is currently the biggest&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p> Amazon is now the world&#8217;s most valuable brand, unseating Apple and Google, and ending the 12-year run of technology brands atop BrandZ&#8217;s list. Amazon was the third most valuable brand in 2018, behind Apple and Google but rose to the top thanks to a 52&#8230; <a href=\"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/2019\/06\/12\/amazon-dethrones-apple-as-most-valuable-brand-in-the-world\/\">\u95b1\u8b80\u5168\u6587 <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":85,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"slim_seo":[],"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[2,2047,453,7],"tags":[398,402,397,414,413,410,409,407,408,11,406,399,400,394,10,401,396,403,412,411,395,405,404,457,454],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p7prtj-ATo","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts\/141818"}],"collection":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/users\/85"}],"replies":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/comments?post=141818"}],"version-history":[{"count":1,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts\/141818\/revisions"}],"predecessor-version":[{"id":141891,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts\/141818\/revisions\/141891"}],"wp:attachment":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/media?parent=141818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/categories?post=141818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/tags?post=141818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}