\tIndonesia booked the fastest growth of the global top-ten smartphone markets in the third quarter, with shipments up 29 per cent year-on-year, Canalys reported.<\/p>\n
While ranked as the fourth-largest market in the world, analyst Matthew Xie said Indonesia offers strong potential for growth because of a “vast young population” and relatively low smartphone penetration.<\/p>\n
Shipments hit 11.5 million in Q3, with annual growth accelerating compared with the second quarter, when shipments were up 10 per cent (see chart below, click to enlarge).
\n [1]\nNicole Peng, Canalys VP of mobility, said the market is poised to deliver “strong growth in the next 12 months thanks to major vendors\u2019 marketing push and rapid product refreshment\u201d.<\/p>\n
Oppo maintained its lead for the second consecutive quarter, taking a 22.7 per cent market share after recording 47 per cent year-on-year growth to 2.6 million units. Indonesia is the vendor\u2019s second-biggest market outside of China, accounting for 8 per cent of its global shipments.<\/p>\n
Xie said Oppo aggressively increased investments in offline channel development, expanded its local sales team and broadened the geographic reach of its retail stores.<\/p>\n
Second-placed Xiaomi\u2019s shipments increased 22 per cent to 2.5 million, a 21.6 per cent share, moving it ahead of Samsung which shipped 2.4 million units, up 16 per cent.<\/p>\n
Vivo remained fourth with shipments of 1.9 million units up 74 per cent and market share increasing by more than 4 percentage points to 16.6 per cent.<\/p>\n
Xie said the stabilisation of the rupiah against the US dollar this year strengthened overseas vendor\u2019s investment confidence in the country.<\/p>\n[1] https:\/\/www.mobileworldlive.com\/wp-content\/uploads\/2019\/12\/Indonesia-Q3-smartphone-Canalys.png<\/p>\n","protected":false},"excerpt":{"rendered":"
Indonesia booked the fastest growth of the global top-ten smartphone markets in the third quarter, …<\/p>\n
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