{"id":184422,"date":"2019-12-13T20:02:11","date_gmt":"2019-12-13T12:02:11","guid":{"rendered":"https:\/\/www.mobileworldlive.com\/?p=264521"},"modified":"2019-12-13T20:02:11","modified_gmt":"2019-12-13T12:02:11","slug":"apple-buys-picture-tech-start-up","status":"publish","type":"post","link":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/2019\/12\/13\/apple-buys-picture-tech-start-up\/","title":{"rendered":"Apple buys picture tech start-up"},"content":{"rendered":"<p>        \tApple acquired a UK-based start-up which provides image processing technology using AI, in what appears to be an effort to improve the quality of pictures taken on its devices, Fortune reported.<\/p>\n<p>A filing to UK registrar Companies House showed Peter Denwood, Apple\u2019s director of corporate law, had been appointed as a director of Spectral Edge and the company had parted ways with its previous directors.<\/p>\n<p>Spectral Edge describes itself as providing \u201ccutting edge image processing\u201d, with its patented Image Fusion technology revealing \u201cmore of the colour, detail and clarity in a scene\u201d. The company was founded in 2011: in April 2018, it announced it had raised funding of $5.3 million, TechCrunch reported.<\/p>\n<p>If the reports are accurate, the move would be the latest by Apple to boost its in-house capabilities in the past two years.<\/p>\n<p>In July, it closed a deal to acquire the bulk of Intel\u2019s smartphone modem business [1] for $1 billion, as it looked to reduce reliance on external suppliers.<\/p>\n<p>During 2018, Apple purchsed specialist display company Akonia Holographics [2], to boost its capabilities in AR.<\/p>\n[1] https:\/\/www.mobileworldlive.com\/featured-content\/home-banner\/apple-seals-1b-intel-smartphone-modem-deal\/<br \/>\n[2] https:\/\/www.mobileworldlive.com\/devices\/news-devices\/apple-buys-ar-lens-startup-akonia-holographics\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple acquired a UK-based start-up which provides image processing technology using AI, in what appears &#8230;<\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/www.mobileworldlive.com\/devices\/news-devices\/apple-buys-picture-tech-start-up\/\">Apple buys picture tech start-up<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/www.mobileworldlive.com\/\">Mobile World Live<\/a>.<\/p>\n<p> <a href=\"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/2019\/12\/13\/apple-buys-picture-tech-start-up\/\">\u95b1\u8b80\u5168\u6587 <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":787,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"slim_seo":[],"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[6968,6467,451,2048,2,2047,453,7],"tags":[398,402,397,414,413,410,409,407,408,11,406,399,400,394,10,401,396,403,412,411,395,405,404],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p7prtj-LYy","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts\/184422"}],"collection":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/users\/787"}],"replies":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/comments?post=184422"}],"version-history":[{"count":1,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts\/184422\/revisions"}],"predecessor-version":[{"id":184424,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/posts\/184422\/revisions\/184424"}],"wp:attachment":[{"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/media?parent=184422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/categories?post=184422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/test\/wordpress\/wp-json\/wp\/v2\/tags?post=184422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}