{"id":115238,"date":"2020-11-08T17:16:42","date_gmt":"2020-11-08T17:16:42","guid":{"rendered":"https:\/\/gamerant.com\/scrotal-recall-new-name-lovesick-how-a-name-change-changed-everything\/"},"modified":"2020-11-08T17:16:42","modified_gmt":"2020-11-08T17:16:42","slug":"from-scrotal-recall-to-lovesick-how-a-new-name-changed-everything","status":"publish","type":"post","link":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/2020\/11\/08\/from-scrotal-recall-to-lovesick-how-a-new-name-changed-everything\/","title":{"rendered":"From Scrotal Recall to Lovesick: How a New Name Changed Everything"},"content":{"rendered":"

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On 2nd<\/sup> October 2014, a new TV show premiered on the UK network Channel 4<\/a>. Critics and pundits across the board praised the show\u2019s wit, warmth, and innovation, with one going as far as to say it was \u201cpossibly the best television rom-com ever to be released\u201d. Buoyed by this initial response, the network promoted the show whenever it could, spreading advertisements everywhere, and telling the world that they needed to watch this series\u2026 and the world promptly ignored it. The show\u2019s first season went by without making so much as a splash in the cultural zeitgeist, generally forgotten by the average TV viewer.<\/p>\n

Why was the show such a commercial failure? Easy: It was called Scrotal Recall<\/em>.<\/p>\n

RELATED: Ubisoft’s UPlay Plus Service Changes Its Name<\/a> <\/strong><\/span><\/p>\n

Created by Tom Edge, the show follows Dylan, a 20-something landscape gardener who contracts chlamydia and must contact all his past sexual partners to tell them to get tested. As Dylan reconnects with all his fizzled romances, he reflects on why these lost loves failed, retracing their ups and downs in an introspective search for self. In similar fashion to 500 Days of Summer<\/em>, the series was a bittersweet love story told in a non-chronological way, but there\u2019s no way any viewer could possibly discern that from the title Scrotal Recall<\/em>.<\/p>\n

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Originally the show\u2019s working title that somehow ended sticking, Scrotal Recall <\/em>is a one-note pun on the classic film Total Recall<\/em><\/a>, with that being the name\u2019s only merit (the TV is not sci-fi in any way, it doesn\u2019t reference Total Recall<\/em>, and no one involved in Total Recall <\/em>was involved with Scrotal Recall<\/em>). Stuck with this dud of a name, the show flailed on its first airing \u2013 although critically it was strong, commercially it was floundering. After the first season failed to get any traction, Channel 4 cancelled the series without any remorse and world completely forgot about this crudely titled nobody.<\/p>\n

Well, until Netflix revived it<\/a>. In a shocking move, the then-young streaming service brought the rights to the show in 2016 on the cheap, announcing it was renewing Scrotal Recall <\/em>for a second season, but that they would definitely be changing its name<\/a>.<\/p>\n

Surprisingly though, Tom Edge said in an interview that the decision wasn\u2019t made by Netflix but by the show itself. When Scrotal Recall<\/em> made the jump to the streaming service, Edge asked Netflix if they could investigate how audiences reacted to the name \u2013 if the word \u201cscrotal\u201d was actually having an impact. The results were astounding: the vast majority of viewers said they loved the show, but wouldn\u2019t recommend it to their friends and family because they didn\u2019t want to say the word \u201cscrotal\u201d out loud. The show\u2019s dwindling numbers weren\u2019t due to a failed concept or inert cast but rather because fans embarrassed to share its title.<\/p>\n

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So, they changed it. The show earned itself a new moniker \u2013 Lovesick <\/em>\u2013 which still referenced how the show is framed around an STI treatment but without the guttural shadiness of the word \u201cscrotal\u201d. Netflix released the new season and the audiences loved it. Armed with a new bland-but-not-self-sabotaging name, the show was a commercial success, with viewers flocking to the feel-good story of three friends growing up together and conquering the world of modern love. Indeed, the show was so popular, it was renewed for a third season by Netflix (something that the streaming juggernaut is often reticent to do<\/a>).<\/p>\n

Moreover, the show was so popular that it seemingly launched the careers of many involved. Edge signed a deal with multiple production companies following the show\u2019s relaunch, contributing scripts to Netflix\u2019s The Crown<\/em><\/a>, BBC\u2019s Strike<\/em> and even writing the screenplay for Oscar-winner Judy<\/em>. Johnny Flynn, who plays the show\u2019s lovable but STI-ridden lead, has exploded in popularity as well, being cast as David Bowie<\/a> in the upcoming biopic Stardust<\/em>. Equally, Antonia Thomas, who plays the shows female lead, has been starring as Dr. Claire Brown in ABC\u2019s The Good Doctor<\/em><\/a>, and the list goes on. In fact, ironically, plans for a fourth season are currently on hold due to the cast and crew being so suddenly popular<\/p>\n

By changing its title, Lovesick<\/em> did more than distance itself from the puerile, frat-boy connotations of the word \u201cscrotal\u201d – it allowed the TV series to actually achieve commercial triumph, helping many involved to achieve similar success through association. But the biggest benefactor might have been for the show\u2019s fans. As Edge aptly puts it, \u201cI think most people are quietly relieved to be able to tell their grandparents what they watched this weekend without curling up and wanting to die.\u201d<\/p>\n

MORE: How Can Netflix Pull Off an Assassin’s Creed Series? <\/a><\/span><\/p>\n\n

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Witty script, endearing cast, a plotline perfectly designed for funny episodes…and a name viewers couldn’t stand to say.<\/p>\n<\/div>","protected":false},"author":870,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"slim_seo":{"title":"From Scrotal Recall to Lovesick: How a New Name Changed Everything - ITTeacherITFreelance.hk","description":"Witty script, endearing cast, a plotline perfectly designed for funny episodes...and a name viewers couldn't stand to say."},"footnotes":""},"categories":[607],"tags":[],"_links":{"self":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/115238"}],"collection":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/users\/870"}],"replies":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/comments?post=115238"}],"version-history":[{"count":1,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/115238\/revisions"}],"predecessor-version":[{"id":115239,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/115238\/revisions\/115239"}],"wp:attachment":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/media?parent=115238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/categories?post=115238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/tags?post=115238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}