{"id":182012,"date":"2021-02-01T00:45:23","date_gmt":"2021-02-01T00:45:23","guid":{"rendered":"https:\/\/gamerant.com\/microsoft-early-2000s-nintendo-buyout-proposition-explained\/"},"modified":"2021-02-01T00:45:23","modified_gmt":"2021-02-01T00:45:23","slug":"microsoft-explains-reasoning-behind-early-2000s-nintendo-buyout-proposition","status":"publish","type":"post","link":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/2021\/02\/01\/microsoft-explains-reasoning-behind-early-2000s-nintendo-buyout-proposition\/","title":{"rendered":"Microsoft Explains Reasoning Behind Early 2000s Nintendo Buyout Proposition"},"content":{"rendered":"

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It was revealed earlier this month that Microsoft<\/strong> attempted to buy Nintendo back in 2000, before being laughed out of the room<\/a>, forcing the company to strike out on its own and create the original Xbox.\u00a0A new conversation about the history of the Xbox shed some light on the company\u2019s thought process at the time.<\/p>\n

Last week, former Nintendo of America president Reggie Fils-Aime hosted an \u201cIndustry Icons Roundtable\u201d on Twitch<\/a> as part of the\u00a0tenth-annual New York Game Awards. The panel featured Fils-Aime alongside former Xbox president Robbie Bach and former Sony Computer Entertainment president Jack Tretton discussing their times as president of their respective companies.<\/p>\n

RELATED: Xbox Game Pass Ultimate Gets New Perks, Including Free Anime<\/a><\/strong><\/span><\/p>\n

When asked what Microsoft<\/a>, a company with zero gaming experience at the time, was thinking by asking the game masters at Nintendo to work with them, Robbie Bach talked about how Microsoft simply, \u201cDidn\u2019t want to do the hard work.\u201d Microsoft wanted to get in on the video games market the easy way, by partnering with someone already in it:<\/p>\n

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“We talked to all the PC manufacturers, we talked to Sega, and so we went and talked to Nintendo. They were the big kids on the block for sure \u2014and by the way, they were across the street from our offices, [referring Nintendo of America and Microsoft\u2019s headquarters both being located in Redmond, Washington] so it wasn’t like we had to make a long trip to go see them.”<\/p>\n<\/blockquote>\n

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Bach talks about how he doesn\u2019t blame Nintendo for laughing at them, adding that at the time Microsoft \u201cdidn\u2019t have all that much to bring to the table\u201d when compared to Nintendo\u2019s decades of success. He called Microsoft creating its own console \u201cthe last option.\u201d Microsoft was successful, but\u00a0at the time it was just a software company.<\/p>\n

Designing the hardware for the Xbox was entirely new territory for Microsoft, as evidenced by how large and unwieldy the original Xbox and its controller were. Microsoft continued to struggle with the Xbox 360 and its infamous \u201cRed Ring of Death\u201d<\/a> issue. Thankfully, it seems Microsoft finally found its footing with the Xbox One, barring the failure of the Kinect, and beyond.<\/p>\n

It is hard to resist the allure of working with Nintendo though, as Microsoft wasn\u2019t the only company who attempted to court the House that Mario Built. Sony also tried to work with Nintendo when it was looking to get into the video game market about a decade before Microsoft. Sony got much closer than Microsoft did, as the Nintendo PlayStation made it all the way to the prototype phase<\/a> before the deal fell apart.<\/p>\n

Still, it would be safe to argue that everything worked out for the best. Microsoft<\/strong> and Sony\u2019s independent successes have completely changed the face of the gaming world through their innovations in online connectivity, approaches to storytelling in games, and more. Those innovations have forced Nintendo to differentiate themselves with unique and successful hardware like the Wii and the Switch, which Fils-Aime called a, \u201cMake or Break\u201d console for Nintendo<\/a> in that same roundtable.<\/p>\n

MORE: Head of Xbox Phil Spencer Apologizes for Xbox Live Gold Price Hike Drama<\/a><\/span><\/p>\n

Source: Twitch<\/a><\/p>\n\n

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Former Xbox president Robbie Bach explains what Microsoft was thinking when it originally tried to buy Nintendo instead of making its own console.<\/p>\n<\/div>","protected":false},"author":425,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"slim_seo":{"title":"Microsoft Explains Reasoning Behind Early 2000s Nintendo Buyout Proposition - ITTeacherITFreelance.hk","description":"Former Xbox president Robbie Bach explains what Microsoft was thinking when it originally tried to buy Nintendo instead of making its own console."},"footnotes":""},"categories":[607],"tags":[],"_links":{"self":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/182012"}],"collection":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/users\/425"}],"replies":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/comments?post=182012"}],"version-history":[{"count":1,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/182012\/revisions"}],"predecessor-version":[{"id":182013,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/182012\/revisions\/182013"}],"wp:attachment":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/media?parent=182012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/categories?post=182012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/tags?post=182012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}