{"id":240450,"date":"2021-04-29T15:49:49","date_gmt":"2021-04-29T15:49:49","guid":{"rendered":"https:\/\/www.mobileworldlive.com\/?p=316123"},"modified":"2021-04-29T15:49:49","modified_gmt":"2021-04-29T15:49:49","slug":"adverts-fuel-facebook-q1-gains","status":"publish","type":"post","link":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/2021\/04\/29\/adverts-fuel-facebook-q1-gains\/","title":{"rendered":"Adverts fuel Facebook Q1 gains"},"content":{"rendered":"

<\/p>\n

\tFacebook nearly doubled its Q1 revenue year-on-year due to increased advertising gains, but warned the rise will probably be short-lived as a recent rollout of iOS privacy changes [1] is expected to cloud its target ads.<\/p>\n

Revenue of $26.2 billion was up 48 per cent, with adverts accounting for $25.4 billion. Facebook cited a 30 per cent rise in average ad prices and a 12 per cent rise in the number delivered as the main drivers of the growth.<\/p>\n

But the company warned its current quarter would be negatively impacted by the iOS 14.5 update, which\u00a0allows users to opt out of ad targeting.<\/p>\n

CEO Mark Zuckerberg said Facebook will invest in \u201cnew and meaningful experiences\u201d in AR, VR, commerce and content creation.<\/p>\n

During Q1, average daily active users rose 8 per cent to 1.88 billion, with the monthly figure up 10 per cent to 2.85 billion.<\/p>\n

Net income of $9.5 billion was up 94 per cent.<\/p>\n

[1] https:\/\/www.mobileworldlive.com\/featured-content\/home-banner\/os-overhaul-heads-apple-wwdc-revelations<\/p>\n\n

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Facebook nearly doubled its Q1 revenue year-on-year due to increased advertising gains, but warned the …<\/p>\n

The post Adverts fuel Facebook Q1 gains<\/a> appeared first on Mobile World Live<\/a>.<\/p>\n<\/div>","protected":false},"author":211,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"slim_seo":{"title":"Adverts fuel Facebook Q1 gains - ITTeacherITFreelance.hk","description":"Facebook nearly doubled its Q1 revenue year-on-year due to increased advertising gains, but warned the ... The post Adverts fuel Facebook Q1 gains appeared firs"},"footnotes":""},"categories":[11,8],"tags":[],"_links":{"self":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/240450"}],"collection":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/users\/211"}],"replies":[{"embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/comments?post=240450"}],"version-history":[{"count":2,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/240450\/revisions"}],"predecessor-version":[{"id":240482,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/240450\/revisions\/240482"}],"wp:attachment":[{"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/media?parent=240450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/categories?post=240450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itteacheritfreelance.hk\/wordpress\/index.php\/wp-json\/wp\/v2\/tags?post=240450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}