Oppo is holding off on building rollable phones commercially

The Oppo X 2021 rollable phone concept can expand its 6.7” display to 7.4” thanks to a rollable screen panel and a motor-powered sliding mechanism to unroll it. It’s an impressive tech demo and just that – the company has no short-term plans to build a mass market device with such a design.

“Although there is no plan for its commercialization in the short term, it will serve as a guide for the transformation and evolution of future product form factors. Commercialization requires market research and business justification, and may take some time,” wrote Oppo to Android Authority.

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