BT Group moved to merge its Global and Enterprise units into a single B2B arm dubbed BT Business, in a sweeping restructure which aims to trim costs and simplify operations.
In a press release, BT said the combined unit would enhance the value of all B2B customers and strengthen its competitive position in offering next-generation connectivity, unified communications, multi-cloud networking and advanced security solutions.
Through BT Business, the operator explained it was aiming to create a single interface for corporate customers and public sector institutions, “removing the current duplication between Enterprise and Global”.
Long-term, it hopes combining the businesses will deliver annualised cost savings of at least £100 million by the end of 2025 “through the consolidation and rationalisation of management teams, support functions, product portfolios and systems”.
Units
BT hinted at making a move [1] to eradicate overlap between Global and Enterprise last month while highlighting wider cost-saving measures.
It has said it aims to hit £3 billion in annual cost savings by 2025 [2], a sum raised from a previous target of £2.5 billion.
The current CEO of BT’s Global unit Bas Burger will head up the new division. He joined the operator in 2008.
Going forward, BT will operate three divisions: Consumer; BT Business; and broadband network division Openreach.
The shake-up is the second major restructure this year, after the operator made EE the flagship brand [3] for the consumer market in April, again in an attempt to simplify operations.
As a result, the BT brand became the flagship for its enterprise play.
[1] https://www.mobileworldlive.com/featured-content/home-banner/bt-mulls-future-of-corporate-units-as-cuts-continue/
[2] https://www.mobileworldlive.com/featured-content/home-banner/bt-ups-cost-saving-target-on-inflation-energy-concerns/
[3] https://www.mobileworldlive.com/featured-content/home-banner/bt-to-put-ee-brand-centre-of-consumer-offering/
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