News of partnerships and collaborations have not slowed down as The Pokemon Company continues to loudly celebrate Pokemon‘s 25th anniversary this 2021. Now, the company has announced that it is once again working with well-known watch brand Casio to bring another Pokemon-themed watch to all Pikachu lovers out there.
There is no doubt that Pokemon is a very popular series all around the world. With The Pokemon Company fully utilizing the franchise’s popularity, it has provided fans with various ways to keep their favorite Pokemon as part of their daily lives. This includes working with many iconic lifestyle brands and designers such as skateboard maker Bear Walker and eyeglasses frame line JINS. And even though the second collaboration between Pokemon and Casio focuses on Pikachu again, the recently revealed watch design provides fans with a fun and colorful twist.
The second Pokemon watch design from Casio’s Baby G brand zones in on the form of the female Pikachu. Known for its iconic heart-shaped tail, the female Pikachu received online attention when it became an option to be a players’ starter Pokemon in the Let’s Go Pikachu game for the Nintendo Switch. With Baby G known for producing slightly more feminine items, the design choice seems to be a perfect match, as the Pikachu-themed G Shock watch will have an overall muted pink motif mixed with beige and dark browns.
Pikachu fans will likely love the overall aesthetic of the G Shock watch as Casio seems to have made it a point to incorporate as many details of the electric Pokemon into the design. Pikachu’s face was translated to be the watch’s actual time face, and to emphasize that the G Shock brand is made for the outdoors, Casio also dotted female Pikachu’s silhouette around the watch’s strap in a trendy camouflage pattern. Tying everything together, fans will receive a Poke Ball themed case to store their watch in, just like how eyewear brand JINS has packaged its Pokemon-themed frames.
The official English site has not written down any information about prices and launch dates for the Casio x Pokemon-themed watch. However, Japanese social media posts have noted that the pre-order and release dates may happen in Japan around the first week of February 2021, with prices being around 19,800 yen or $192 USD. With no official global news yet, Pokemon and Baby G fans alike should check out their local Casio stores for the watch’s availability in the near future.
Source: Casio Baby G Official Site
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