Swatch to own One More Thing trademark in the UK after Apple loses second case

Swatch will own the One More Thing trademark in the UK, despite the fact that it achieved its current fame through Steve Jobs’s use of it in Apple keynote presentations.

Apple failed to persuade a court to block the trademark application, even though the judge agreed that Swatch’s motivation was likely dubious …

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The post Swatch to own One More Thing trademark in the UK after Apple loses second case appeared first on 9to5Mac.

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