Apple hires former Facebook advertising exec to bolster its own ads platform

Despite Apple saying that its products and services are ad-free, there are some ad slots on the App Store and other native iOS and macOS apps. As the company’s services category continues to grow, it seems that Apple is taking the next big step to invest in its advertising platform with the hiring of Antonio Garcia Martinez — who worked at Facebook’s ad team.

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The post Apple hires former Facebook advertising exec to bolster its own ads platform appeared first on 9to5Mac.

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