A report by the Post-IDFA Alliance shows that two weeks after the release of iOS 14.5, advertisers have started spending more on the Android platform. This alliance combines data provided by Liftoff, AdColony, Fyber, Singular, and Vungle. This is the first report about the impact of App Tracking Transparency policies introduced with iOS 14.5 in April.
The post Report: iOS 14.5’s ATT feature pushing some advertisers to Android appeared first on 9to5Mac.
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