Motorola’s phone strategy is nonsensical but it’ll still come out a winner
How weird is it when the best phone from Motorola is one that was released last year?
Android enthusiasts have a long and storied love/hate affair with Motorola. In the beginning, Motorola released very underpowered phones with convoluted changes to Android (remember MotoBLUR?) that morphed the company into what looked like a Verizon Wireless subsidiary in the United States.
Then Google swept in and bought the important bits that make up a Motorola phone and we loved the company. Phones like the Moto X looked great, had great hardware (for the time), and were quick to get both important and feature updates because Google was basically in control. That’s the exact recipe for success if you want to cater to the hardcore Android crowd, and it worked.
Apparently, Google didn’t love owning the Moto brand as much as we loved Google owning the Moto brand, though. Welcome to the Lenovo era, sometimes known as Motonovo or Lenoverola. Now, we really don’t know what to think because Moto mak…