Google got the Pixel price right, but it needs a heavy hand with marketing
Google nailed its pricing strategy with its latest flagship phones, the Pixel 6 and Pixel 6 Pro, according to industry analysts. They add that the tech giant has a unique opportunity to undercut some of the best Android phones in the market, but that it still has a ways to go to “improve distribution compared to the Pixels of the past.”
The tech giant announced on October 19 that the new phones would be powered by its first-ever in-house system-on-a-chip, Google Tensor. The Pixel 6 starts at $599, while the 6 Pro starts at $899. Both phones can be purchased unlocked at physical or online Google stores and major retailers like Best Buy and Amazon. Both phones are also available through all carriers in the U.S., where prices may differ.
By comparison, Samsung’s latest Galaxy Fold 3 and Flip 3 cost $1,799 and $999, respectively, and the Galaxy S21 starts at $799. Meanwhile, Apple’s iPhone 13 starts at $799 and the 13 Pro at $999.
In their brief Pixel 6 and Pixel 6 Pro hands-on with b…