Flashback: the Moto X had hundreds of customization options, smarts to match

For many years Google maintained a clear division – it makes the OS, other companies make the phones. This all changed when the search giant acquired Motorola’s phone and set-top box business in 2011 for $12.5 billion.

MotoMaker for the Moto X (before the wood and leather options became available)

The first phone to come out of this union was the Moto X, which was unveiled in August of 2013. To make it clear that this is a fresh start, the serious metal and Kevlar look of the Droid era was replaced with soft colorful materials. Motorola offered extensive user…

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