Articles by Michael Steeber

Long before the days of iPhone Photo Walks, the future sites of New York City’s Apple Stores were captured on film as part of a citywide project. Eighty years later, the photos offer unique insight into the history and neighborhood changes of your fav…

First, there was Apple Orchard Road. Then came Apple Jewel Changi Airport. Now, Apple is ready to open its third and most unique store in Singapore yet.
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The post One-of-a-kind Marina Bay Apple Store prepares to open in Singapore appeared …

In 2019, a collaboration between seven leading artists helped Apple Stores across the world come alive through augmented reality. A new documentary now available for free on Apple TV highlights the work of each artist and the story of exploring creati…

Apple Oakridge Centre in Vancouver, British Columbia will someday move to an all-new redesigned space. In the meantime, the majority of the mall Apple currently calls home plans to temporarily close. Oakridge Centre is in the early stages of a major r…

The Apple Store app turned 10 this past June, and Apple is celebrating the milestone with a fun Easter egg. Hidden inside the most recent update is a virtual surprise party.
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The post The Apple Store app is hiding a virtual surprise party …

Last week, artists from Chicago shared their inspiration with hundreds of students across the city through Sentrock’s Summer Studio. The collaboration with Today at Apple brought virtual sessions to Chicagoland youth to keep creativity flowing even du…

Apple’s in-store creative sessions are coming back to life in mainland China after being paused due to COVID-19. Today at Apple is scheduled to resume at nine stores across the country on August 3.
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The post Today at Apple returns to Apple…

The next time you visit an Apple Store, expect to see a lot more Memoji. After today, Apple’s retail teams will greet you wearing custom new badges printed with their likeness — in Memoji form. If you’d like a virtual badge in the same style, there’s …

App Store or Apple Store? The days of choosing the wrong gift card are over. Apple today introduced new Apple Gift Cards that do it all.
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The post New Apple Gift Cards can be used in Apple Stores and the App Store appeared first on 9to5Mac.

Lead photo via @nn744234
Apple Central World opened today, becoming the second Apple Store in Thailand and rooting Apple deep in the culture of Bangkok’s busiest social hub. Readers and Apple customers from all across the city visited the new sp…